This mobile app listens to political advertisements and returns information important for understanding the context of those advertisements. Information will reference coverage on sites like FactCheck.org and data maintained by the Sunlight foundation and its partners. It will include:
Technical details: The app makes use of the echoprint software made open and free by echonest: http://blog.echonest.com/post/6824753703/announcing-echoprint
Because while all political ads have to be "true," context matters. Political ads aren't bound to tell "the whole truth," and viewers are not always aware of the context from which quotes and facts were selected.
After the Citizens United decision, interest group spending on ads increased. For House races, between 2008-10 there was a 277% increase in volume of ads aired that were paid for by interest groups. (Source: Wesleyan Media Project). Many experts expect to see a continued rise in this volume as we enter the 2012 election season.
In order to ensure that voters can understand the context of the information communicated in political advertisements, it is important to make coverage available to those voters immediately.
During this event, we developed three key components of this application:
We owe an enormous debt of gratitude to the open-source code made available by echonest at https://github.com/echonest
We have been in contact with two journalistic resources to plan future collaboration:
Any and all journalistic resources that can be brought to bear on this problem will make the data returned to users rich and germane to the relevant issues.
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